Dear Shareholder:

        Blyth, Inc. ("Blyth") is pleased to announce its new, updated Blyth InvestDirect Stock Purchase Plan (the "Plan"), administered by EquiServe Trust Company, N.A. (the "Plan Agent"). Effective immediately, the following enhancements are available through the Plan:

•

Become a first-time Blyth shareholder by purchasing shares of Blyth Common Stock directly through the Plan



•

Purchase shares of Blyth Common Stock weekly or sell shares of Blyth Common Stock daily, easily and at low cost



•

Reinvest your dividends at no cost to you



•

Purchase shares of Blyth Common Stock with automatic deductions from your U.S. bank account, additional cash contributions by check or online, or in the case of employees of Blyth, automatic payroll deductions



•

Transfer or gift your shares of Blyth Common Stock easily



•

Utilize a "safekeeping" service for your Blyth shares (i.e., "book-entry," or certificateless, ownership) and enjoy easy tracking of your investment

        Please review the enclosed prospectus carefully, as Plan changes and features are explained in more detail. If you are not a participant and would like to take advantage of the Plan, you will need to complete and return the enclosed Enrollment Authorization Form, in the postage pre-paid envelope provided, to EquiServe Trust Company, N.A. If you are a Plan participant, no action is required if you wish to continue your participation as before. If you wish to change your participation or enroll in new features, you may do so at any time by notifying the Plan Agent as specified in the enclosed prospectus. Participation in the Plan is voluntary and you may change your investment option or withdraw from the Plan at any time.

        If you have any questions regarding Plan changes or the Plan in general, or need additional information, please contact the Plan Agent, EquiServe Trust Company, N.A., at 1-800-446-2617. Thank you for your continued investment in Blyth.

Sincerely,

/s/ Robert H. Barghaus
Vice President and Chief Financial Officer